Womensforum Media Kit

Popular Content

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Our experienced production and editorial team produces high-quality content to connect, engage, inspire and expand the minds of millions of women. We provide solutions, tips, and advice to help women live more, love deeper and be inspired.

Parenting

Womensforum’s “Parenting” vertical is her guide to all things mom, family, and parenting. From the early stages of motherhood with pregnancy and birth, to baby, toddlers, big kids, to tweens and teens, Womensforum provides solutions and advice on family health, meal ideas, education, family activities, budgeting tips, and more!

Womensforum’s Original Parenting Programs include “MomTalk” and “Ask Mom,” two unique shows that provide real solutions for real moms. Jodi Luber, Co-Founder, Expert Mom and Host of Womensforum’s “MomTalk,” shares her thoughts from one mom to another- from diaper changes and carpooling, to working at home and being a support system for her family. Original Program “Ask Mom” brings together real mothers from all different backgrounds and communities to talk the life… the real, true, uncensored life… of being a mom, while uncovering all that mom knows best.

Content Types: Articles, Expert Blogs, & Videos with Social Media Promotions
Original Programming: “Ask Mom” and “MomTalk”
Core Audience: W25-54

Food

More than 30 million women and moms indulge in tasty content each month, from recipes and diet trends from our top Foodie Influencer Bloggers to back to school lunches and tips for holidays and celebrations via articles and videos on WFTV. Womensforum’s most adventurous audience takes a crash course in the Original Program “Kitchen Courses” which teaches her how to become a pro in her own kitchen. Take a delectable bite of Womensforum’s Food content and send your taste buds on a delicious journey.

Content Types: Articles, Expert Blogs, & Videos with Social Media Promotions
Original Programming: “Kitchen Courses”
Core Audience: W18-65

Health

We understand getting into shape and staying in shape—mentally, physically, and spiritually—can be a challenge, especially with the kids running around and the 50+ hour work week. Our health vertical, filled with Healthy Living Experts and Influential Bloggers, gives more than 30 million women each month the tools they need for optimal wellness, dieting, family health, cancer awareness, cold, flu and allergies, heart health, healthy eating and much, much more.

Andrea Metcalf, one of America’s Fitness Experts and Womensforum’s Producer, stars in Womensforum’s Original Program “The Fit Fix,” which guides millions of health and fitness “go-getters,” busy working women, and even those just starting out on their journey to living healthily ever after. From current health trends and workout routines, to healthy eating tips and outdoor family activities, “The Fit Fix” inspires women to reach their desired health goals.

Content Types: Articles, Expert Blogs, & Videos with Social Media Promotions
Original Programming: “The Fit Fix”
Core Audience: W18-54
Secondary Audience: W35-65+

Living

Our living vertical features it all- from decorating tips, going green, auto care, and cleaning time-savers, to tips for pet-owners, those with a green thumb (hello gardening!), career and work advice, and those looking to explore the world by traveling. Our Living Expert Bloggers provide millions with advice to start their own business, care for pets, guides for traveling the world, and DIY tips for those looking to get their hands dirty.

Womensforum’s Original Program “DIY Diaries” features women… well… doing it themselves! “DIY Diaries” highlights one woman per episode who needs assistance solving a home improvement project- from organizing a closet or building to building an outdoor deck.

Our Original Program “Inspiring Women” features women whose stories deserve to be told. From surviving cancer, to becoming an Olympian, or starting a business, our inspirational women fuel the fire and passion in millions each month.

Content Types: Articles, Expert Blogs, & Videos with Social Media Promotions
Original Programming: “DIY Diaries” and “Inspiring Women”
Core Audience: W35-65+
Secondary Audience: W25-54

Style

Womensforum’s Style vertical gives her all she needs to look and feel her best each and every day. From makeup tips, hairstyle ideas, and skin care to wardrobe advice, celebrity fashion and seasonal trends, Womensforum’s writers, editors and Expert Bloggers are here to dish her the latest and greatest tutorials, secrets, and advice.

Original Programming Series “TREND” takes her behind-the-scenes, front row and everywhere in-between, in the constantly-evolving style world. Hear from beauty experts, stylists, fashion gurus and celebrities to ensure you’re never left behind on the season’s hottest looks. With make-overs, collection previews, styling tips and more, “TREND” has it all.

Content Types: Articles, Expert Blogs, & Videos with Social Media Promotions
Original Programming: “TREND”
Core Audience: W18-49
Secondary Audience: W25-54

Entertainment

Womensforum’s Entertainment vertical is best recognized for its diverse range of entertainment culture. Expert Bloggers, writers, and Womensforum Editors dish the hottest news in celebrity gossip, highlights from the Red Carpet, movies and television, music news, girls night out, and top news via what’s trending. Womensforum’s social media promotions oftentimes dish minute-by-minute Entertainment updates when breaking news hits or a celebrity is spotted!

Womensforum’s Original Entertainment Program “Social Buzz” covers all things buzzing and trending, from entertainment news, trending topics to celebrity gossips, viral videos, and more!

Content Types: Articles, Expert Blogs, & Videos with Social Media Promotions
Original Programming: “Social Buzz”
Core Audience: W18-49

Love

Women in all stages of relationships can find helpful hints in Womensforum’s Love vertical—from planning a blissful wedding, making marriages work, coping with divorce, relationship success secrets, and tips from our Expert Bloggers who offer advice on all things relationships.

Content Types: Articles, Expert Blogs, & Videos with Social Media Promotions
Core Audience: W24-54
Secondary Audience: W18-35

Savvy Shoppers

Womensforum’s Savvy Shopper vertical is Womensforum’s Performance Platform that drives powerful performance each month. Expert Bloggers, writers, and Womensforum Editors generate demand through articles, blogs, videos and social media with more than 30 million unique visitors each month. Our influential voices stimulate consumer actions by driving more than 5 million consumer transactions each month via registrations, leads, consumer promotions, coupon downloads, and retail promo codes. Through our shopping guides for every season, frugal finds, product promotions, shopper secrets, reviews, and contests, our Experts drive hundreds of thousands of purchase via e-commerce transactions and in-store product sales.

Content Types: Articles, Expert Blogs, & Videos with Social Media Promotions
Core Audience: W24-54